During this episode, Carley Hussain of Parcel Island shares key strategies that fueled her business growth, including marketing automations she set up, finding her unique brand voice, and leveraging platforms like Faire. Carley also leveraged the resources available to her in Paper Camp, such as our wholesale pitch process, email templates, and postcard templates, adding her own unique voice and brand positioning to the outreach.
Read MoreIn this episode, Paper Camp alumni share details of their brand, how many stores they are wholesaling with, what has been challenging about growing wholesale, and more.
Read MoreIn this episode, wholesale expert Katie Hunt shares how product-based business owners can know if they are ready to exhibit at a wholesale trade show.
Read MoreIn this episode, Katie Hunt shares 10 opportunities that she sees for product business owners in 2025.
Read MoreIn this episode, wholesale expert Katie Hunt shares strategies on how to communicate price increases to your retail and wholesale customers.
Read MoreIn this episode, wholesale expert Katie Hunt shares advice on how to align your product release cycles with wholesale buying seasons.
Read MoreIn this episode, past Paper Camp alumni share their experiences in participating in our wholesale program, Paper Camp, and how it has changed their business for the better.
Read MoreIn this episode, Alex Gagné of Chez Gagné talks about her wholesale growth, product expansion, and she speaks candidly about the challenges and successes she's faced along the way.
Read MoreIn this episode, I'm answering the top questions that we get asked about our wholesale program Paper Camp to help you decide if it's the right fit for you.
Read MoreDuring this episode, Ashley Sutton talks about her experience participating in the Target Accelerator program, and we talk about how she's been utilizing grants for her business, including how she got started applying for grants, what she looks for, and how these grants have benefited her business. She also shares resources in case you want to get started applying for grants for your business.
Read MoreDuring this episode, Victoria Venturi of Paper Epiphanies shares how she moved from being a business that was driven 90% by wholesale revenue to a business driven by 90% retail revenue, and now how she's navigating her way back to finding that balance.
Read MoreDuring this episode, Riki Inge of Rikrack shares why she felt like she was starting over when she moved from selling direct to consumer to selling wholesale as well as her experience selling out her embroidery kits on Faire in 3 days.
Read MoreDuring this episode, Paper Camp coaches answer questions to give listeners advice on how to pitch your products to retailers.
Read MoreDuring this episode, Paper Camp coaches answer questions to give listeners an inside look at what it's like to be in Paper Camp.
Read MoreDuring this episode, Buyer Sally Diguette shares about the buying process and schedule for Anthropologie. We talk specifically about the timelines that she's working with for both exclusive products as well as ready made products. And she offers advice for how to get your products in front of key account buyers.
Read MoreDuring this episode, Nellys Siria shares how her dream store originally told her no, but eventually came back to purchase her gorgeous earrings.
She also shares how she was on the verge of burnout, but pushed pause to reset how she was running her business.
Read MoreIn this episode, I walk you through the step-by-step instructions on how to audit your product line, including how to collect the data and what data to collect, analysis and what to look for, as well as how to apply what you're learning from the data to your business moving forward.
Read MoreDuring this episode, Keli Faw shares the challenges retailers face, from managing seasonal returns to making strategic buying decisions. We discuss the impacts of online platforms like Faire and Amazon on the wholesale markets and why there needs to be transparency and strong communication between buyers, reps, and brands.
Read MoreDuring this episode, Kristin Fisher and I discuss the essentials of optimizing your Faire shop, including how to avoid common mistakes that other brands are making, maintain strong buyer relationships, and stay ahead of your competitors with effective pricing.
Read MoreDuring this episode, Rachel shares how she tripled her revenue by focusing on selling wholesale, strengthening her systems, and building the infrastructure of her business. Plus, Rachel reflects on the challenges of relocating her business, the impact of her art on emotional expression, and her exciting plans for the future, including a 10-year anniversary collection.
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![371 | Moving from 90% Wholesale to 90% Retail Revenue with Victoria Venturi, Paper Epiphanies [Part 1]](https://images.squarespace-cdn.com/content/v1/5c6fe4c07eb88c2f00243613/1732740481778-Y6FIF4OG3DRI4I0406U1/Venturi+Headshot+1.jpg)
